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See, Think, Do, Care framework & FB ads

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See, Think, Do, Care framework is something we are talking a lot about but it is rare to see it in real campaigns. In this presentation I’m gonna show you my case study of Facebook Ads campaign built on this framework.

 

How does SEE – THINK – DO – CARE work in Facebook Ads

 

Avinash Kaushik’s framework is popular buzz-topic these days. Loads of articles and presentations talk about it, I am sure there will come some e-books or something like that. But that’s theory. In this presentation you can see an example of Facebook ads campaign built on this framework.

We set up 4 things for each phase:

  • Goal
  • Audience
  • Content
  • Analytics metrics

Believe or not, it was one of the greatest campaigns I’ve made. Take a look at the presentation and leave a comment bellow:

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Lukas

Head of MENA operations at ROI Hunter
I am performance oriented digital marketer currently on a mission of moving MENA digital market forward. Being a certified professional in Google AdWords and Facebook Advertising plus experience from campaigns for 100+ companies give me huge ammo for my mission. Currently, I lead MENA team in ROI Hunter, Facebook Marketing Partner. Our job is to make marketer's life easier with help of our SaaS platform and strategic consultancy.

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