Tag: adwords

3 reasons why you should give FB Ads same love as AdWords

I’ve had a chance to meet more than 40 marketers during my workshops and speak with them about Facebook Ads. Doesn’t matter if they were working for biggest ecomm players or for an agency I’ve noticed one point: sometimes we disregard that Facebook Ads work in a similar way as Google AdWords or any other […]

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Why do you kill your PPC efforts with bad landing pages?

There are many reasons why your campaign could fail. Wrong targeting, broad keyword matches, furious bidding, insufficient budget or boring ad copy. Beside of these we very often forget one underrated campaing killer: landing pages.

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